Dublin Airport has teamed up with Marqette to trial a new honesty-based food and beverage take-away offer in Terminal 1.
A trial Honest Eats fridge is to be installed at the Marqette outlet stocked with a selection of sandwiches, wraps, salads, pastries, snacks and drinks.
Passengers will pick the items they want, scan them and pay for them via a cashless self-service checkout that accepts cards and mobile payment applications.
The fridge unit will have a range of up to 73 different food and drink products. As sales are made, text messages will go to Marqette’s kitchens to ensure that stock levels are properly maintained.
“We are constantly seeking to improve the passenger experience at Dublin Airport and are delighted to be working with Marqette to trial the new Honest Eats concept” said Dublin Airport Managing Director Vincent Harrison.
Michael J Wright owner of Marqette said: “Honest Eats has the potential to work really well in an airport setting where passengers in a hurry want to grab high quality food and drink on the go. We’re really excited to be working with Dublin Airport to test this new concept.”
Mayo-based retail software company CBE is supplying the software for the Honest Eats trial providing for a simple and efficient payment system for passengers.
The initial trial, to begin later this month, will last for about four weeks and data will be shared with participants in the upcoming InspireFest Conference in Dublin as part of a mini-hack competition to further refine and improve the Honest Eats concept.
In the longer term it is envisaged that small Honest Eats units could be located across Dublin Airport in areas that need a quality food and beverage offer but don’t have the space for a full café.
Mr Harrison said: “We’re effectively testing a minimum viable version of the Honest Eats concept and we hope that data from the trial, coupled with the collective brain power of InspireFest attendees, will allow Dublin Airport and Marqette to develop this idea into a fully developed proposition that could be used both here in Dublin and potentially at other airports globally.”
Dublin Airport has operated an honesty payment system for its Plane Water brand since 2014. Typically, about 92% of passengers pay the €1 charge for a 500-ml bottle of water.
14th June 2018